According to the Merriam-Webster dictionary, Public Relations (PR) is defined as the relationship between an organization and the public. Yes, it is – and so much more.
You’ve thought about it – you understand that your business needs PR, see the potential for the incredible value added and are ready to take the next step. How will Kadian help you reach your PR goals?
Your designated PR account team will achieve your goals by designing a personalized approach, implementing a variety of strategies and tactics that include (but are not limited to) developing the proper press materials and unique content, a targeted traditional and digital media outreach, building relationships with the key opinion leaders in your industry and engaging with your target audiences to understand their wants and meet their needs.
After completing a thorough process to learn about your goals and get to know what role you play within your industry, we will determine your businesses opportunities, threats and areas of strength and weakness. At that time, we will recommend the best possible plan for you and the appropriate timeframe that will ensure your goals will be achieved – if not surpassed. We do not have a cookie cutter price, timeline or plan for our PR services. We can say that the majority of our clients do chose to work with us with a one-year contract, and most plans start at $1,200 per month for a dedicated account team.